Our Mission
Empowering individuals and small businesses to achieve market leadership through personalized strategies and ethical promotion.
Our Story
Much before sites like Coursera existed and the Internet was still a luxury, he started a computer institute and offered training for free. The students had to pay only for the optional certificates. All of them paid!
Meet Arun Kumar Acharya, a marketing consultant with over 22 years of experience in both offline and online marketing. At the age of twelve, he was running a comic book rental business out of an abandoned bus station.
He went on to study computer science and multimedia. Even before he completed his computer science degree, he secured a job as a trainer at the same college. He left the college to start his venture selling assembled desktops. He also ran a computer training institute that flourished in three major cities of Uttar Pradesh in India.
He came to the Southern part of India to become a movie editor, but started working with Neilson’s Book Data, creating descriptions of different books.
Writing copy became his passion, and he left his job to form Powercut Media® in 2007. He started by offering copy as a service and writes to this day.
He mastered the art of selling in his early years and keeps himself updated on the trends of digital marketing services so that he can assist small businesses and professionals in optimizing the power of the Internet.
Recommendations
Arun was one of my very first clients when I head-started freelance content marketing and had a wonderful learning experience working with him. He is creative and multi-talented, with an eye for detail and is a great teacher. I wish him all the very best for his future endeavors.
Arun is an amazingly honest guy who is helpful and a little soft. I loved working with him, because of his honesty, and that takes out a lot of stressful and pointless exercises of diplomacy, two-facedness, and politics from a working relationship.
Arun is a very dedicated, disciplined and multifaceted professional who has rich experience in various fields like creative writing, content management, SEO and multimedia programming. Arun always has the clients’ interest at the top of his list of priorities and provides high-quality services with consummate ease. I wish Arun all the very best and hope he attains all of his professional goals.
